Alterna

Alterna Caviar Anti-Aging

Since debuting in 1997, a commitment to alternative beauty has been at the heart of the Alterna brand. Developed in the USA, the journey began by creating innovative, luxurious haircare and styling products inspired by the science of skincare and formulated with pure and effective ingredients.

Alterna's clean philosophy continues to combine clean beauty and minimalist development, focussing on high-performance formulas featuring potent botanicals blended with high quality essential ingredients needed for superior results.

42 products