Cruelty-Free

Cruelty-Free Certified Logos
Meet our cruelty-free beauties!
What is cruelty-free beauty products exactly? In relation to cosmetics, cruelty-free products and the ingredients used in these products have not been tested on animals by anyone including third parties, at any stage of the product or ingredient development.
Certified Cruelty-Free. There are currently 3 organisations that guarantee cruelty-free brands:
  1. PETA – Beauty Without Bunnies Program (US based)
  2. Cruelty Free International (Aus, EU & global)
  3. CCIC – Leaping Bunny (US, Canada)
The criteria for applying for each of the above cruelty-free certifications varies with different standards and application processes. For a company to apply for the certified cruelty-free bunny logo, they must meet a set of cruelty-free standards, sign legal documents, and submit documentation to ensure compliance.
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